@article{Lambrecht2001,
title = "Taming the Bullwhip Effect: In search of new replenishment rules in supply chains",
journal = "Business Inzicht",
volume = "8",
issue="October",
year = "2001",
url = "https://www.bullwhip.co.uk/files/M1_Taming_the_bullwhip_effect.pdf",
author = "M.R. Lambrecht and J. Dejonckheere and D.R. Towill and S.M. Disney"
}